Tuesday, October 2, 2007

Should You Publish a Book?.::. http://gmbiz.blogspot.com/


It used to cost a fortune to get a book printed and published. Today it
can all be done online for considerably less than $1,000...and most of
that is going to go to your cover designer.



Instead of ordering 1,000 or 5,000 titles at once, you can order 1
at a time using print-on-demand publishing. So it's not a question of
whether you can publish a book or not. It's a question of whether you
should.




Not everyone should publish a book.



If you have the dream of selling a million copies and getting rich
through your book, keep dreaming. It can happen, but it's a million to
one shot.



Books have the lowest margin of any information product. A CD costs $1
to $2 to duplicate and sells for $15 and up. A DVD costs $1.50 to $3
and sells for $20 and up. A multimedia course with manuals, CDs, and
DVDs may sell for $100 to $1,000 or more.



A book printed in low numbers costs $3 to $5 and sells for $20 or less
in most cases. Can you make money from a book? Yes...but I would never
want to be in a position where I had to make money from a book.



They're an entry product and they're a tool for generating publicity.




I would never recommend a book for someone's first information product.
Start with a CD, DVD, or even an eBook. If that proves successful, then
consider a book.



While not everyone should publish a book...every consultant, coach,
and information product developer, and professional speaker should!



Let's say we're both consultants or coaches and we're talking to a
business owner. You sit down on the plane beside them and give them
your card. When they ask me what I do, I hand them my card and my book.




Who stands out as an expert in the field?




Now let's say we both contact radio stations and offer to do an
interview. You tell them how you coach people about success in
business. I tell them the same thing and send them my book. Who stands
out as the expert in this case?



The book author does...Face it. You might know more than the author
right now, but they will often be perceived as the more knowledgable
expert because they put it in a book. Will the radio host read the
book? Not likely...There are some pretty crappy books that get major
publicity.



That's enough on that before I get myself into trouble.




If you want to be perceived as an expert in your field...create a book.
You don't even have to write it yourself. Put together the materials
and hire a ghostwriter to create it if you want.



Now let's say you want your book to be a profit center. It can
definitely be that, but it requires you to create large scale
publicity. If you do an interview on a major radio station, you can
sell 300 books or more.



If you were published by a publishing house, you might only get $1 per
book. So that appearance was worth $300. Using POD publishing, you
might be averaging $10 a book...so you earn $3,000. That's not bad for
the hour interview. Get a major TV appearance...and you can sell tens
of thousands.



You can also do book signings and other events to sell more books...but
remember this all requires you to do something. If you want a fully
automated business, books are not the job for you (although you could
have a PR agent making the contacts for you). There are other products
where this can be done much easier. The math simply doesn't work out
for paid advertising in most cases.



When I work with a author, I like them to have additional products
and services to sell on the backend. Sure...it's nice to make money
selling your book. What else do you have? Do you have a CD set or a DVD
showing your techniques in more detail? Do you offer consulting or
coaching on the backend? That's where the real money is in books for
the average author.










About The Author

Terry Dean is the owner of the Integrity
Business Blog athttp://www.terrydean.org, Find out more about how you
can Earn More By Working Less by creating your own books, CDs, DVDs,
and more at his Free blog today: http://www.terrydean.org
---------------------------------------------------------------------------
Distributed by Hasan Shrek, independence blogger. Also run
online business ,matrix,internet marketing solution ,online store script .

Beside he is writing some others blogs for notebook computer ,computer training ,computer software andpersonal computer,Cyber Forest,internet weapon,talk about business ,business is my blood ,hasan's blog ,cyber business,my net info
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Friday, September 28, 2007

Should You Publish a Book?.::. http://gmbiz.blogspot.com/


It used to cost a fortune to get a book printed and published. Today it
can all be done online for considerably less than $1,000...and most of
that is going to go to your cover designer.



Instead of ordering 1,000 or 5,000 titles at once, you can order 1
at a time using print-on-demand publishing. So it's not a question of
whether you can publish a book or not. It's a question of whether you
should.




Not everyone should publish a book.



If you have the dream of selling a million copies and getting rich
through your book, keep dreaming. It can happen, but it's a million to
one shot.



Books have the lowest margin of any information product. A CD costs $1
to $2 to duplicate and sells for $15 and up. A DVD costs $1.50 to $3
and sells for $20 and up. A multimedia course with manuals, CDs, and
DVDs may sell for $100 to $1,000 or more.



A book printed in low numbers costs $3 to $5 and sells for $20 or less
in most cases. Can you make money from a book? Yes...but I would never
want to be in a position where I had to make money from a book.



They're an entry product and they're a tool for generating publicity.




I would never recommend a book for someone's first information product.
Start with a CD, DVD, or even an eBook. If that proves successful, then
consider a book.



While not everyone should publish a book...every consultant, coach,
and information product developer, and professional speaker should!



Let's say we're both consultants or coaches and we're talking to a
business owner. You sit down on the plane beside them and give them
your card. When they ask me what I do, I hand them my card and my book.




Who stands out as an expert in the field?




Now let's say we both contact radio stations and offer to do an
interview. You tell them how you coach people about success in
business. I tell them the same thing and send them my book. Who stands
out as the expert in this case?



The book author does...Face it. You might know more than the author
right now, but they will often be perceived as the more knowledgable
expert because they put it in a book. Will the radio host read the
book? Not likely...There are some pretty crappy books that get major
publicity.



That's enough on that before I get myself into trouble.




If you want to be perceived as an expert in your field...create a book.
You don't even have to write it yourself. Put together the materials
and hire a ghostwriter to create it if you want.



Now let's say you want your book to be a profit center. It can
definitely be that, but it requires you to create large scale
publicity. If you do an interview on a major radio station, you can
sell 300 books or more.



If you were published by a publishing house, you might only get $1 per
book. So that appearance was worth $300. Using POD publishing, you
might be averaging $10 a book...so you earn $3,000. That's not bad for
the hour interview. Get a major TV appearance...and you can sell tens
of thousands.



You can also do book signings and other events to sell more books...but
remember this all requires you to do something. If you want a fully
automated business, books are not the job for you (although you could
have a PR agent making the contacts for you). There are other products
where this can be done much easier. The math simply doesn't work out
for paid advertising in most cases.



When I work with a author, I like them to have additional products
and services to sell on the backend. Sure...it's nice to make money
selling your book. What else do you have? Do you have a CD set or a DVD
showing your techniques in more detail? Do you offer consulting or
coaching on the backend? That's where the real money is in books for
the average author.








About The Author

Terry Dean is the owner of the Integrity
Business Blog athttp://www.terrydean.org, Find out more about how you
can Earn More By Working Less by creating your own books, CDs, DVDs,
and more at his Free blog today: http://www.terrydean.org
---------------------------------------------------------------------------
Distributed by Hasan Shrek, independence blogger. Also run
online business ,matrix,internet marketing solution ,online store script .

Beside he is writing some others blogs for notebook computer ,computer training ,computer software andpersonal computer,Cyber Forest,internet weapon,talk about business ,business is my blood ,hasan's blog ,cyber business,my net info
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Thursday, September 27, 2007

My Favorite Books on Book Marketing and Promotion Every Author Must Read.::. http://gmbiz.blogspot.com/


As a book marketing guy and book publicist it’s imperative for me
to keep up with all of the great books and magazine articles being
published on the topic of book marketing.



I’ve read dozens and dozens of books on book marketing and
usually have found a morsel or two of useful information in each one.
Here’s a list of my favorites. By the way, I’ve personally
met or have spoken to each author and can attest to the veracity of the
material they present and their credentials to discuss these topics.



PyroMarketing. Book marketing professionals know the secrets of
success that drove the sales of Rick Warren’s The Purpose Driven
Life to a chart-busting best-seller and Mel Gibson’s “The
Passion of the Christ” into a huge cinema phenom. Those of us in
the business understand that sales of both blockbusters were driven by
techniques outlined in a book called PyroMarketing by Greg Stielstra
who gained fame in book publishing circles when he served as the
marketing director for The Purpose Driven Life, the best-selling
hardcover book in history.



PyroMarketing embraces an idea that really has been in use for some
time – niche marketing. That tool is well-known and used every
day by book promoters but Stielstra lays out the niche marketing
principles with a new, crystal clear message that is so compelling that
it is a must-read for anyone who wants to promote an idea, service or
product. Read my in-depth review and watch a short entertaining video
on the concept at: www.westwindcos.com. Buy it at:
www.pyromarketing.com.




The Web-Savvy Writer: Book Promotion with a High-Tech Twist



This is an excellent “how to” book on the ins and outs
of online book promotion and publicity focusing on the latest
technology. Author Patrice-Anne Rutledge is a bestselling author,
successful technology journalist, and online book promotion expert who
has utilized online marketing techniques extensively to promote her
books and writing career. Patricia plows new ground filling the gap in
the book promotion marketplace with her highly focused book on bringing
technology to the forefront in a book marketing campaign.
“Web-Savvy Writer” is a MUST read if you want to utilize
the most cost effective and viral methods in promoting your book like
blogs, pay per click advertising, online reviews, ezines and more.
After reading a few chapters you’ll soon realize what you
don’t know about online marketing could fill volumes. She’s
truly brilliant. Buy the online version of the book as it has hundreds
of clickable links at: www.websavvywriter.com




John Kremer’s “1001 Ways To Market Your Books”



His 6th Edition published in 2006 describes more than 1000 ideas,
tips, and suggestions for marketing books – all illustrated with
real-life examples showing how other authors and publishers have
marketed their books. John, who is a walking encyclopedia about book
marketing says, “Eighty percent of all books are sold by word of
mouth, but it’s publicity that primes the marketing pump.
Remember that you cannot do everything, so hire the right persons to do
the things you can't do. If you're not comfortable doing your own
publicity, then hire someone who does it for a living." I could not
have said it better. Be sure to check out his seminars on book
marketing held around the U.S. too. Find out about that and his book
at: www.bookmarket.com



Author! Screenwriter! How to Succeed as a Writer in New York and Hollywood




I always enjoy talking with Peter Miller, President, PMA Literary Film
and Management, Inc. He’s one of the “big” agents in
New York City. Known as ‘The Literary Lion,’ he has
successfully managed over 1,000 books and dozens of motion picture and
television properties. From big names like Vincent Bugliosi to the
“next big star” he’s had eleven New York Times
bestsellers and eleven produced films that he has managed or executive
produced. He likes to do “three book deals” once he gets a
writer he likes. In addition, he has a substantial number of film and
television projects currently in active development. He divides his
time between New York and Los Angeles, and frequently tours the country
to speak at writers’ conferences and workshops. His insight into
the publishing world and Hollywood is priceless. Buy his book, but if
you can see him in person do it and tell him I said hi!
www.pmalitfilm.com.



I strongly recommend the purchase of MAXIMUM EXPOSURE Marketing
System Book Marketing Training Program for Publishers and Authors by
Tami DePalma and Kim Dushinski. This is a very well written resource
that teaches authors all about marketing their book. For example they
have a complete list of reviewers you can send your book to, sample
timelines, lists of distributors and much more. You can stay on top of
the changes in the market too as they keep it updated on their web site
and blog. Believe me, if it’s not in here it’s not
important. Buy it at: www.MX-TheMatrix.com.



Since understanding all of the money making opportunities with your
book can be a daunting task, I also recommend that you purchase Jim
Donovan’s How to Write, Publish & Sell Your Book and Turn it
Into a Never-ending Money Machine. His system will teach you the inner
workings of the book business and how to leverage your books so they
generate substantial multiple streams of income long after
they’ve been published. Jim Donovan's books have been published
in eighteen countries and are being read by hundreds of thousands of
people throughout the world so he knows what he’s talking about.
www.writepublishsellyourbook.com



Free Book! That’s right, Midpoint Trade Books, a major book
distributor has published an excellent handbook which features seven
keys that are important for independent publishers to understand and
master. If you want a quick read on everything you need to know about
publishing, printing, editing, marketing and distributing your book
then this is the one. The importance of using a book marketing
professional is stressed by author Eric Kampmann, President of Midpoint
Trade Books. Says Kampmann, "Of course, there are many reasons why a
book might become a success or even a bestseller, but we believe that
the single best investment for you is an effective publicist." The 7
Keys To Publishing Success can be downloaded at no charge at:
www.midpointtrade.com



Here’s a Very Expensive Book… but well worth the price.
Its called “The Insider’s Guide to Large Quantity Book
Sales.” Quite literally exactly what the title implies. BTW,
we’re talking thousands of books at a time! Do I have your
attention? You’ll be very impressed by the insight provided in
the material about selling your book in large numbers. You have useful
contact information for book club buyers and more importantly how to
pitch and position your book for consideration. It also has sample
contracts and agreements which are easily worth hundreds of dollars in
saved legal fees alone if you had your attorney draft the documents.
Written and published by the Jenkins Group Inc, this book is the result
of years of the author, Jerrold Jenkins, publishing and selling massive
quantities of books. If you are serious about selling large quantities
of books and want the inside tips from a publisher who does it every
day, then make the investment and download the book at: http://www.specialmarketbooksales.com/




Author 101 Bestselling Book Publicity: The Insider's Guide to Promoting
Your Book--and Yourself. One thing about the book marketing and book
promotion business is that there are so many nice people in the
business. I rank Rick Frishman as one of the top publicists in the U.S.
not to mention he’s a nice guy too! His book, co-authored by
Robyn Freedman Spizman and Mark Steisel, offers advice and insight
about every stage of the publishing world. Using testimonials and
commentary, this book lets authors, agents, and publishers alike show
you the things you should and shouldn't do in promoting your book. Buy
it at Amazon



Brian Jud’s “Beyond The Bookstore” is a terrific
book about selling your book to everyone else other than a bookstore. I
met Brian while co-presenting on a panel at a Learning Annex seminar in
NYC on the topic of book marketing. I covered the topic of book
publicity, he covered selling books. Brian Jud says since more than
half of all book sales come from outside bookstores it’s
important to target these markets. Mass merchandisers such as Wal-Mart
or Costco, gift shops, airport stores, home-shopping networks, book
clubs, libraries, network-marketing companies, catalogs, associations,
government agencies, corporations, educational markets, retail stores
and military branches all buy and sell books.



Brian walks you through creating a special sales plan, where to find
the people you need to contact to make your pitch. If you really want
to sell books outside the bookstore market then buy Beyond the
Bookstore at: www.bookmarketingworks.com



Book Marketing A-Z by Francine Silverman. More than 300 authors,
marketers and publicists, including yours-truly tell about their best
promotional strategies with regards to book marketing. You’ll
undoubtedly find several good ideas to implement. While you’re at
it, check out Fran’s Book Promotion Newsletter which for $7.50 a
year is the best value in book marketing in the USA. Buy her book here:
www.bookpromotionnewsletter.com



There are many books out there on the topic of book marketing, book
publishing and just plain everyday business marketing in general. You
can read the ones I’ve described above but unless you want to
spend days and weeks learning about book marketing, you might find it
useful to retain an expert on book marketing or hire an experienced
book publicist. I am sure that after you read two or three of these
you’ll seriously question the idea of self promotion.



Why? The reason is that today’s book market is extremely
competitive. The world is awash in books. Bowker (The keeper of all
ISBNs) says that in 2005 more than 172,000 books were published in the
United States, plus 206,000 published in the UK. How can Borders,
Barnes and Noble, Amazon, your local library or anyone else effectively
sell or showcase that number let alone the millions of previously
printed titles? The answer: They can’t.



Furthermore, I do not recommend self-promotion, for the same reason you
don’t cut your own hair. You can do it, but it’s not going
to be that good. Book marketing and book promotion requires special
skills and most authors simply do not know how to market a book nor do
they have the time or, more importantly, the patience. A publicist
develops and nurtures relationships with writers, editors and producers
so they trust us when we give them a story idea about a book or author.




The bottom line: While I do recommend these books as a basis for
understanding the book marketing and book promotion process a wise
author would be even wiser to retain a book publicist to market and
promote their book. If you come to the same conclusion please by all
means give me a call!








About The Author

Scott Lorenz is President of Westwind
Communications, a public relations and marketing firm that specializes
in book marketing and author publicity. His clients have been featured
by Good Morning America, FOX & Friends, CNN, ABC Nightly News, The
New York Times, Nightline, TIME, PBS, Los Angeles Times, USA Today,
Washington Post, Family Circle, Woman's World, & Howard Stern to
name a few. To discuss how Westwind Communications helps authors get
all the publicity they deserve and more call 734-667-2090 or email scottlorenz@westwindcos.com. For more information visit http://www.westwindcos.com/book
---------------------------------------------------------------------------
Distributed by Hasan Shrek, independence blogger. Also run
online business ,matrix,internet marketing solution ,online store script .

Beside he is writing some others blogs for notebook computer ,computer training ,computer software andpersonal computer,Cyber Forest,internet weapon,talk about business ,business is my blood ,hasan's blog ,cyber business,my net info
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Tuesday, September 25, 2007

MLM Training For MLM Lead Generation.::. http://gmbiz.blogspot.com/


When I first got started in network marketing, I was told to buy
generic leads from lead vendors and start cold calling them weekly.
This is what my upline told me when it came to my mlm training with my
team. After a year or so I became very good at it. In Fact I recruited
over 150 people into my team. However what I found was that buying
leads and cold calling was not as duplicable as my upline lead it to
be. However I also noticed that all the people that I recruited from
cold calling lead list were not duplicating as well.



While doing my mlm training one day I decided to take
responsibility for my own mlm network marketing training and mlm lead
generation. I started researching top income earners and leaders who
build there network marketing business on the Internet without buying
leads and cold calling them. That's right. You can build your business
using the Internet. I know what you might be saying. I was told it
can't be done by my upline. Yeah, well I was told the same thing. I'm
here to tell you these top income earners are doing it and now I'm
doing it and I'm here to tell you that you can explode your network
marketing business just using the Internet to do it.



When you started your mlm training in your company, did anyone
actually teach any types of marketing skills. I bet your saying no they
did not. Well, again me to. You see what I learned was to be really
successful in your business that you will have to put the (marketing)
back into network marketing. When I found this out a light bulb when
off in my head. I always new that something was missing and that I
needed to find out what it was. So I did more research and found out
more about what the top income earners were doing and how all this
marketing stuff was done. I read books on Internet marketing, lead
generation, using tracking, email follow etc.



In my mlm training the best skill, I learned was the secret of
having people call my home wanting to join me in my business. Would you
like that to happen to you? Now I was being the hunted. However all
this didn't happen until I learned the skill of doing my own mlm lead
generation. When I finally learned all these powerful marketing skills
my business started to become really fun. I know use a system that
generates targeted leads for me and just to give you a little clue
here, they're not generic business opportunity leads you should be
marketing to! I make money even if they don't join me in my primary
business. My leads pay me for my advertising so I can generate traffic
and leads endlessly. I have people joining my business weekly and I
never called anyone. You can have the same success.



I will tell you that just because your upline tells you to do
something, it doesn't mean it will work for you just because it works
for them. This is the most important lesson that I learned. Don't let
fear allow you to take ownership of your business and venture out on
your own as a leader and do your own mlm training to find what works
for you. By being a leader and doing my own mlm network marketing
training I have a team growing worldwide and so can you.








About The Author

Joe LoBalsamo is the CEO of Internet Network
Marketing Secrets. Want to learn more about system that will generate
cash for your mlm even if no one joins you in your business? Then Go
Here http://www.ExplodeYourDownline.info & http://www.Network-Marketing-Training.org
---------------------------------------------------------------------------
Distributed by Hasan Shrek, independence blogger. Also run
online business ,matrix,internet marketing solution ,online store script .

Beside he is writing some others blogs for notebook computer ,computer training ,computer software andpersonal computer,Cyber Forest,internet weapon,talk about business ,business is my blood ,hasan's blog ,cyber business
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Monday, September 24, 2007

How to Grow Your Affiliate Marketing Business.::. http://gmbiz.blogspot.com/


Affiliate marketing is a large business in the internet today that
involves a partnership between a merchant and one or more affiliates,
in which the affiliates advertise or promote the merchant’s
product and services free of charge until a customer is gained.



Then, a part of the profit received by the merchant from that
customer will be given to the affiliate as commission. This is reason
why the relationship between the merchant and the affiliate is aptly
called revenue sharing partnership.



Affiliate marketing has also been recognized as the most ideal way for
merchants to sell more products in the internet as well as for
webmasters or affiliates to gain an income from their own website.
Here, the affiliate usually gets a commission for passing on clicks,
sales or leads to the merchant’s website. For merchants,
affiliate marketing is one of the best internet marketing businesses.
It is because in this business, you don’t have to take any risk;
no payment is due to an affiliate until results are delivered.



But since it is already a widespread online business, you need to work
hard to make yours stand out. Whether you are an affiliate, an
affiliate network, or a merchant, you need to discover some secrets
that will take you on the road to affiliate marketing success. And
that’s exactly the reason why this page is created; to help you
find out the big secret on how to grow your affiliate marketing
business.



Of course, you need to work really hard to achieve your goal, which is
to gain more profit out of your affiliate marketing business. If
you’re a merchant, you need to pour much effort in order to catch
the attention of professional affiliate marketers.



Likewise, if you’re an affiliate, you have to persevere in
finding out some ways on how to increase your commissions. Also, to
turn your marketing business into a success, you need to manage it the
right way. Proper management will not only make your business grow but
also make all the effort and time spent worth it.



For the affiliates:




So your goal is to make your affiliate marketing business grow and it
exactly means making more money from your business and increasing your
affiliate income, right? Well, there are a handful of ways to boost
your money making experience online.



First, consider putting several merchants in the same niche; it
will provide the guests in your site an array of destination to choose
from. Through this, you can find out what your site visitors want and
it can also help you discover the performance of different merchants
when placed head to head.



If you’re not doing this before, try to do it now - involve
yourself in chat rooms and message boards related to the product you
are reselling. This is one of the smartest ways to boost your affiliate
income. As you start a conversation, try not to sell first; do it later
on if you already established a relationship. Bring up the product you
are reselling and if necessary, mention the benefits that your new
friend can get out of that product.



Indulging yourself in making a free ebook with advertisement and links
to your affiliate website could also help. Make sure that the subject
and the content of the free book are written to compel and encourage
your target audience to download it. Also, consider submitting this
free ebook to some of the numerous ebook directories. These directories
can help you gain more customers as they are always in a hunt for fresh
content for their readers.



Why not make your own affiliate program directory? This is also another
helpful method in making your affiliate marketing business grow.
It’s just like you’re having your own “search
engine” within your website. You can participate in a large
number of affiliate programs and have them all listed in a directory
format on your site. After that, just advertise and promote your free
affiliate program directory.



You definitely don’t have an edge over other competitors if you
are using the same ads that all other affiliates are using. Make yours
stand out by writing or making your own affiliate program ads. Using a
unique and original ad will surely give you a big advantage over the
other affiliates.



Then, try to advertise the product you are reselling using your own
signature file. Have a catchy and attention-getting headline and give
your readers a good reason why they should visit your affiliate site.
Just make sure that your sig file doesn’t exceed 5 lines.



You know web ring, right? Join in to the one that draws the audiences
that you think would be interested in purchasing the product or
services that you are reselling. It will also allow you to trade links
on your own with other related websites.



It is also advisable to participate on web discussion boards.
Search in for those that are associated to your field and feel free to
post your comments, answer questions thrown by other people and raise
your own question. Under each message you post, don’t forget to
incorporate your affiliate link text.



Make a free ezine or newsletter. You can use them to advertise the
affiliate programs that you’ve joined. Don’t forget to
promote your ezine on your own website, then ask your site guests to
sign up for free. Submitting it to online Ezine directories will also
work.



Starting your own private website can also be very helpful. You can
use it as a free bonus for people who bought the product you resell.
Here, you could allow your visitors to join for free and you could also
advertise the affiliate program you’ve participated in.




These are just few ideas that other affiliates are using to make their affiliate business grow. Try it and see how it works!




---------------------------------------



This article may be reprinted providing it is published in it's
entirety, including the author's bio and link to the URL below.







About The Author

John J Farina is a successful affiliate
marketer. He provides expert reviews on which affiliate programs to
join and which ones to avoid like the plague. He shows people how to
actually generate substantial income on-line using very simple, easily
modeled systems. An example of such a system that you can study and
duplicate is at: http://www.johnnysreviewsite.com
---------------------------------------------------------------------------
Distributed by Hasan Shrek, independence blogger. Also run
online business ,matrix,internet marketing solution ,online store script .

Beside he is writing some others blogs for notebook computer ,computer training ,computer software andpersonal computer,Cyber Forest,internet weapon,talk about business ,business is my blood ,hasan's blog ,cyber business
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Friday, September 14, 2007

Institutional Advertising Vs Direct Sales Advertising.::. http://gmbiz.blogspot.com/


In Institutional advertising, company spent a lot of money developing
and rolling out advertisement via Mass Media like TV broadcast, Radio,
Magazine etc. Typically, institutional ads will not cause an increase
in sales at it first launch, but rather will develop a gradual and
steady increase in sales over a long period of time.



An example of institutional ads is the typical Coca-Cola
advertisement that you see on TV. Institutional ads are intended to
develop the brand name, the image, the reputation, the quality and
promote a desire for the customer need of the products from the
viewer’s mind. Printed institutional ads tend to be very colorful
and are usually placed in magazines by national manufacturers.



Most institutional ads communicate a message entirely centered on the
company, the product. An example is as follow: “We are a big
Multi-National company established in 1813. We have a strong and
desirable product that you the consumer will need. The product has went
through million of dollars of Research and Development and it is the
product for you, the consumer. Please also associate the product with
our company name…..”



The result is often not immediate and it may take generation to
generation to imprint the message deep into the masses mind. Take the
case of Coca-Cola for example. Coca-Cola the Company has over decades
that span across many generations of human races on institutional
advertisements to get the message across that Cola is Coke or
Coca-Cola. The process takes painfully long time and spent lots of
money. This is something that individual or some business owners cannot
afford.



In addition, if you pay close attention, you will notice that
Institutional Advertising does not take into consideration of the
opinion of prospective consumer. The advertisement boost about the
company and the product but did not interact personally with the
prospective consumer. The Ads did not motivate the prospective consumer
to take immediate action as the strategy for Institutional Advertising
is more for the long run.



In recent years, there is an increase of Direct Sales Advertising.
An example is the Power Raider advertisement. It is a very short
advertisement but bring forth a compulsive reaction from the viewers to
take action to buy the products. This is what it does….. The ads
start by showing a healthy and fit looking guy with a half naked upper
half with well defined abdomen working out on a machine, the Power
Raider. With an urgency tone, the host goes through a series of the
benefits that the viewer can expect to receive if they get the
equipment. Then it goes on to promote urgency within the viewer by
claiming that there are only a limited copies left. To enhance the
sales, the host sells an irresistible offer by lower the price of the
product by not two time, not three time but maybe 4 or 5 times. On top
of that, it motivated the viewer to take action by giving out bonuses
for the first 50 buyers that call in to buy. Finally, the host calls
for sales by provide enough information on how the viewers can make the
purchase. To remove all fear from the viewers to take action, the host
offer a Money back guarantee if they are not satisfy with the products
within a certain numbers of days of purchase.



This is what Direct Sales Advertising is all about. It goes for the
direct kill to get the customer to pull out his credit card immediately
and make the purchase.




This form of advertising is appropriate for Internet Marketing or selling via the Internet as a media.




Why?




The reason is obvious. Just imagine…



The prospect is surfing the web for information and happen to bump
into your sales page. He is holding a packet of potatoes chip on one
hand and a can of Coke on the other hand. He is impatient and will skip
or move on to another page if your sales copy does not catches his
attention to read on. The art of a good direct Sales advertisement does
not just stop here. It motivate the prospect further until he takes out
his credit card from his wallet and key into those visa or master card
number on the keyboard and click on the submit button to buy.



Some even goes another step further by side selling and up selling
the first time customer by making more money through a single
transaction. This can be done by promoting a one-time offer to the
customer with an irresistible offer that will compel him to take action
again before he put back the credit card to his wallet.



I attend the World Internet Summit held in Singapore just last
month. Almost all the Internet Marketing Gurus out there on the stage
tells the audiences to be focus in order to make a profit from Internet
Marketing. Even the famous Marketing guru’s Jay Abraham also
teaches us to be focus to achieve any success in Internet marketing.




However, I prefer to think that we need to focus on the right things to achieve success on Internet Marketing.




What are the right things in Internet marketing business?




Personally, I believe this are the important focus areas for Internet marketing:




1. Business System.




2. Business Strategies.




3. Business Marketing.




Out of this three focus areas, I strongly believe Business Marketing is the most important aspect of your business.



As Jay Abraham will tell you, Marketing is the key to your success
in business, whether it is a online business or an offline business.
Give a good product, when market well, will sky rocket the sales.
However, given a bad product, when market well; it will also help in
getting profits.



In order to tap on to the marketing brain of Jay Abraham, you will need
to spend a lot of moneys. This is a quote from Jay Abraham himself
“Normally, when people want to learn what I know, I charge $5,000
an hour to talk to them privately. Or they pay me $25,000 to attend my
five-day long seminars.” As his popularity increase over time,
the cost of engaging him for consultation will be much much more.



However, all is not doom. You can now easily get access to Jay
Abraham marketing material at a low cost of just USD 39.95. I would
suggest you check it out as one little marketing idea from Jay Abraham
could possibly turn the fortune of your businesses in your favour.




You can access to Jay Abraham’s Marketing Income-Building Home Study System at http://tinyurl.com/ya7ux8




. (*warning* I really do not know when Jay Abraham will pull out from this offer )



We should never under-estimate the power Marketing and its strong
influence on the dollars and cents to your business cash flow.



Make no mistake about it. With a good marketing technique and strategy, you will definitely bring sells to your business.




One of the key aspects in business marketing for Internet marketing is
sales copy writing. It is essential to have they know how for any
business man or aspire to be business man to master this skill.



Author of best selling book “Rich Dad, Poor Dad” Robert
Kiyosaki defined marketing as selling through a system. He mentioned
the importance of learning how to sell as a prerequisite for every
business man. One interesting pointers from him is that his “Rich
Dad, Poor Dad” are the best selling book, not the best written
book.



Other than highlighting the importance of learning how to sell in his
series of book, Robert also mentioned that importance of building a
business system with the right strategies. Essentially, his business
success pointers are the exact focus areas that I mentioned above, but
in different presentation and layout.



Robert Kiyosaki has also designed an Ultimate Pack that give you an
head start in business and finance. You can access to Robert
Kiyosaki’s Ultimate Pack at http://tinyurl.com/yc2gbe.




As for sales copy writing, there is no better guru to teach you than Jo
Han Mok. Jo Han become a millionaire at a young age of 26 just after
three years into Internet marketing business. He is famous for his
sales copy writing skill and have consulted many individuals and
company in helping them in converting their web pages to captivating
sales page that increase the income of his clients.



Have you ever heard of a guru out there that treated writing a sales
copy like fighting a war in battlefield? Jo Han is one of those sales
copy writer that do just that. He is the man who incorporate the
ancient chinese art of War to writing sales copy. If you do not know,
the Chinese has been at wars within the country and with the barbarians
from Mongolia for century in their long history. Many intelligent
advisors have craft out some of the most practical and innovating
strategies and techniques of winning the war for their Emperor. One of
the famous advisor is Sun Tzu. This is one of the quotes translated to
English by him “Warfare is the way of deception. Therefore, if
able, appear unable. If active, appear non-action. If near, appear far.
If far, appear near. Attack where they are not prepared, go out to
where they do not expect.”








About The Author

Chiong Yew Heng is a very driven individual
who aspire to attain great wealth in his life time. Four things are
important to him. It is listed here in order of priority.



1. Spiritual life --- Man need spiritual blessing and fellowship with GOD.




2. Relationship --- Man are born to fellowship with fellow man, especially his immediate families.




3. Health --- Without Health, having massive Wealth is useless. You will not be able to enjoy it.




4. Wealth ---- Wealth can give you freedom to do what you want in life,
to bless the poor, to pursue your interest without the fear of not
being able to pull through the month to pay the bills.



For more Wealth building strategies, you can visit the blog site @ http://www.chiongwealthstrategies.blogspot.com.




You can visit my copywriting blogsite @ http://www.copywritingbreakthrough.blogspot.com




To earn Google Adsense income while sharing video, blog, pictures, visit my Internet community sharing website at http://www.plentyoffriendship.com, it is free! ( IF you want to own your own Internet community website, you can get it from: http://www.plentyoffriendship.com/friendearth.

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Saturday, August 25, 2007

Why You Should Hire A Voice-Over Actor .::. http://gmbiz.blogspot.com/


Everyone has heard local merchants read their own commercials on the
radio. Perhaps they did it in order to give their spot an air of
originality. More likely, they did it to save money. After all, they
figure, anyone can read words into a microphone, right? Well, yes.
Anyone can do that, just like anyone can make a meal. However, not
everyone can do it with flair.



If all the only thing you need to do is fill some airtime, then an
amateur voice may be all you need. Similarly, if all you need to do is
get rid of some hunger pangs, then a bologna sandwich will suffice. But
you don't want to give a bologna sandwich to a potential client you're
trying to impress—so why would you want to give the audio
equivalent to a bologna sandwich to potential customers?



When you purchase air time, you are not doing it to hear yourself
talk: You're doing it in order to convince potential customers to buy
your product. Sounding anything less than professional is not going to
help you do that. And giving the impression that you're cheap, which
using below-par voicing does, is going to give them the impression that
you skimp elsewhere as well. If jewelry merchant puts substandard
advertising out there for the world to see, how do I, as a potential
customer, know that she doesn't also put out substandard jewelry? Yes,
people do make that connection, even if they don't admit it. They may
not even be conscious of it.



Now, consider this. If you hire a professional voice over artist to
sell your product, you are sending the public a message, however
subliminally, that you understand how important it is to pay attention
to the details. Advertising is one of those little details that it
pays, quite literally, to pay attention to. When you are attempting to
sell something, the packaging is your first line of attraction, and on
the radio, the voice the customer hears is all the packaging you have,
the only thing with which to impress him. Why leave that to an amateur?
After all, you've paid good money for your advertising. It's much
better to spend a little more on effective advertising than a little
less on a spot that doesn't work. Or worse, a spot that makes you seem
foolish.



Now what, exactly, will a professional voice-over artist give you
that you can't do for yourself or get your brother-in-law to do?
Plenty. For one thing, you get professionalism. That makes sense,
right? You hire a professional; you get professionalism. You get
know-how. Sure, everyone can speak, but that does not mean that
everyone can speak well. A professional voice-over artist knows how to
enunciate words so that people can understand what he or she is saying,
while making it sound perfectly natural.



It's your choice in the end, of course. If you think that your
customers don't pay attention to packaging and don't get annoyed by
amateur commercials then, by all means, do it yourself. But if you want
to send the message that you are a professional who knows when to call
in the experts, then hire the best voice-over talent you can afford to
read your next commercial.








About The Author

Terry Daniel is a Professional Voice Over Artist That Provides High-Quality Voice Overs. Listen To His Online Demo At: http://www.amazingvoicetalent.com

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Selling – Guaranteed Sales Strategy to BIG Money.::. http://gmbiz.blogspot.com/


Good salespeople are aggressive, dynamic types. Everybody knows that.




There are plenty of good salespeople out there. They have good product
knowledge. They have good selling skills. And they are likable.



The more competition you have, the more products that can do the
same or similar things as yours, the more you need to help and advise
your customers, not just sell to them.



Great salespeople are an extremely valuable commodity because they are
in such short supply. So, what are the bottom line differences between
good salespeople and great?



Great salespeople are continually trying to better themselves. They
are always layering on new skills while honing the skills they already
have.



Don’t just be GOOD. Many of your competitors are good and
they’re doing everything that they can to be better. Become
dissatisfied with good. If you are good – want to be excellent.
Then become dissatisfied with excellent. When you are excellent, want
to be outstanding. Continue along this path as far as you can.




Great salespeople also have a higher level of ambition than ordinary



salespeople. Sure, they want all of the things that money can buy,
such as bigger houses bigger cars and more interesting vacations. They
also want the non – tangible things that money can buy such as
respect, admiration and more freedom.




Another big difference between good and great is that great salespeople have a love for selling.



Now, you and I both know that it’s possible to make a great
deal of money selling without having any love for it. So, what’s
the big deal?



The big deal is that at the end of a long career in sales, you have
been competing against people who do love it. This means that for your
entire career you have been competing against people who are willing to
invest more time, and more energy in what they do for a living because
they love what they’re doing.



Putting more time and energy into any endeavor will almost always lead
to greater success. This is as true for selling as it is for playing
chess, playing piano or playing baseball.



Imagine working for thirty years competing against people like
that. For most of your career, you will feel like the salmon swimming
upstream. You will have had a very long, very tiring journey, and, at
the end of this long journey you will be completely worn out.



But, most importantly, great salespeople are great because they
want to get the most out of themselves. The big money is a byproduct of
being great. It’s just another way of keeping score.




Winner Take All



Selling is a ‘winner take all’ competition. The
customer rewards the winner at the expense of everybody else. If you
are even just slightly better than your competition, you will earn
much, much more money.



Let’s say you and I are competing salesmen, going after the
same big account. If you are only 2 percent better than I am -
follow-up, service, closing ability, etc. – and you make the
sale, do you get only 2 percent more commission than I do? Of course
not. You get it all. You get 100 percent and I get nothing.




That's why a very small increase in your ability or effectiveness can lead to a very large increase in your income.



Here is the one thing that you can do to give yourself that extra
advantage over your competition. This is the one strategy that can
catapult you from good to great. By adding this one weapon to your
arsenal you can guarantee yourself that you will dramatically increase
your income.



The solution is to study and understand how your customer is going
to use your goods or services – in depth. The best salespeople
see things through their customers' eyes. You must not only profile
your customer, you must profile their customer too.




That’s it. The fastest way to dramatically increase your sales is to understand and help your customers’ customers.




CONCLUSION




Each and every single day, we are being tested as salespeople because clients and prospects vote with the dollars they spend.



Show the buyer how they will make or save money by using your goods
or services. It is even better if you can translate that into dollars
and cents.



Do these things and I can assure you that you will have all of the great successes that your heart desires.








About The Author

Gary Wollin is a Warren Buffet style
investment advisor with 45+ years of Wall Street experience. He has
been regularly featured in The Wall Street Journal and New York Times.
He writes and speaks on sales, customer loyalty, and the stock market. http://www.garywollin.com

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Wednesday, August 22, 2007

Attorney Marketing Requires Handling Prospective Client “Objections” Part 2.::. http://gmbiz.blogspot.com/


Before we dive into the attorney marketing draft-scripts I would like
to remind you of two other distinctions when it comes to dealing with
objections. The attorney marketing attitude we are looking for is a
detached attitude of having no attachment to what the prospective
client decides. Instead you are committed to delivering a good process
to them that enables them to decide, hopefully from an educated
position. You are a facilitator, not someone who is trying to get them
to make any particular decision. If you catch yourself convincing or
presenting your case you are off track.




The second distinction is known as “permission marketing”.
This suggests that in successful attorney marketing you always need to
get the prospective client’s permission first if you are going to
ask questions or make guesses about what they may be thinking that
could lead to some uncomfortable feelings on the client’s part.
One never wants to get in the position with where you are pressuring
the person or you have indeed lost the game. With these two attorney
marketing reminders lets move on to the draft-scripts on “I want
to think about it” type concerns prospective clients might come
up with:



First response in general is always: “That makes sense to
me.” or “I can understand that”. Then say. “I
am curious. Do you mind if I ask you a question?” Before moving
on to explore the prospect’s thinking.



Possible re-direct question: “What is it that is causing you
to want to think about it? Are you not sure you want to go this route
or are you not sure you would want to work with me as your
lawyer?”



If they say it is not you but the “route” then you need to
review with them the value in going that way while acknowledging any
downsides of that route (if any) and sorting out what their concerns
are about the suggested route. If they actually say it is you, then ask
them very kindly what is it about you that concern them. Is it your
experience? Is your personality or “bedside manner”
concerning them (be sure they know you would really appreciate honest
feedback so you can improve with others – but realize few people
indeed will tell you if it is you)? If it is neither of the above then
it must be the fee or something they won’t tell you. If they own
up to the fee see the material on money objections from last month. If
it is something they won’t tell you then give up. Gracefully get
out of further conversation and move on to the next prospect! In
attorney marketing you can’t win them all. Best to move on
gracefully and maybe they will come around later.



Possible re-direct: “No problem. I think it is good for you
to think about it. I am curious though. Do you mind if I ask you a
question? What exactly do you need to know in order to make the best
decision for you? Perhaps you would like to work together with me now
and lets come up with the “decision points” so you can be
clear on what you need to think through. OK?



Some points to think through and maybe suggest to the client:
Cost/benefit analysis (not just monetary but emotional as well impacts
on other people like the family or business); quality of the lawyer,
trust for the lawyer; how easy is it to get them on the phone if I need
the lawyer, experience of the lawyer; experience of the lawyer’s
team; does this professional have a fiduciary relationship to me; how
do I know they can deliver the desired result quickly as it is costing
$7K a month if this drags out, reputation of the firm the lawyer is in;
can I do without going this way totally so I don’t have to spend
the money on an attorney at all; who do I need to ask for advice before
making this decision (my relatives/friends/trusted advisors, etc.), who
do I need to get to agree with the decision so I don’t have any
fall out afterward.



Possible re-direct: “No problem. I think you should think
about it. Most of my clients who needed more time to think about it
need about a week to make the decision. I have a suggestion. Could I
share it with you? What if we went through together, now briefly, what
are the key factors you need to know and consider in order to decide if
this is the best option for you? Then you can think about it for maybe
a week and then I will call you to see what you have decided if you
have not already called me to let me know your decision. Can that work
for you?”



Possible re-direct: No problem. I understand. Often people in your
situation say they need to think about it. Makes good sense. (Pause a
bit here and then say) Do you mind if I ask you a question though?
“Yes.” First, this is an emotional time with a lot at stake
for you and maybe family looking over your shoulder. Sometimes when
folks tell me they want to “think about it” they have not
told me something or have a fear that is holding them back. Would you
trust me and tell me if there is something you are holding back or some
fear that is stopping you now from saying yes to moving forward. Even
if you think it might offend me or be impolite to say to me or maybe
even if you think I might think badly of you if you told me? After all
if we are going to work together we need to have an honest and
straightforward relationship. Also if I have made some mistake or
offended you in some way I would like to hear about it so I can change
and it does not happen again.



Possible re-direct: No problem. I understand. Often people in your
situation say they need to think about it. I am curious though. Do you
mind if I say something really straightforward to you? “No”
Often people just are afraid to make a decision so they say
automatically “I need to think about it.” Could that be the
case for you now?



Well, there you go. Two articles on dealing with objections completed.
If you go to my website and sign up for my free 7-part eCourse on
Client Development you will find more on the general subject of
attorney marketing scripts that includes the area of
“objections” in the 6th lesson. You will also find sample
scripts for “the pitch” that precedes any objections.








About The Author

Henry Harlow has individually coached well
over 500 attorneys. You can get more free, in depth and objective
information on increasing your revenue while reducing your work hours
available now at http://www.law-firm-marketing-coach.com.



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Sunday, August 19, 2007

How To Overcome "Information Overload".::. http://gmbiz.blogspot.com/


Cast your mind back, before you first decided throw your hat in the
ring to create an income with Internet Marketing. Like most of us, all
you started with was an open Page on your desk top monitor, an empty
email Inbox, and a strong desire to make money on the Internet



Using the age-old “Trial and Error” system, perhaps you
began to discover a whole menu of ‘self help’ –
‘how’ to” e-zines and ‘must have
reports’. For most, they simply contained similar information on
Internet Marketing served up as a different dish, but to be fair many
did warn you of the dreaded “Information Overload”, with
lurid stories of empty bank balances , maxed out credit cards, and
minds full of irrelevant information, and ending up no nearer to their
goal than when they first started. Maybe you thought to
yourself…”How can these chumps fall into such a
state…and end up with no success?”,



Fast forward, - Your email inbox is overflowing with the latest
Guru promotions, that you must download immediately or you will crash
and burn!!. With one hand they offer Freebies and Gifts of all sizes
while the other hand tries to open your wallet. As you struggle to
resist and pry their fingers away, you discover there are three other
sets already in there!!!



Just as you vow never to download another product, another tasty titbit
arrives and takes you on another fantasy journey of wealth and success.
You discover that you are downloading projects and information on
Internet Marketing techniques that you already bought months ago, and
didn’t have the time to read



You are now struggling to pay of your plastic, while juggling your
monthly outgoings. Your mind feels as soft as a marshmallow, full with
so many strategies and formulas that you just can’t seem to
format any of them. And your still chasing that one
‘Secret’ that’s going to make the big break through
to your Internet Marketing Success. If you recognise that
profile?… Welcome to “Information Overload



Some clever or lucky people will never have undergo this part of
the education curve, but for us mere mortals, it seem we have to suffer
before we are able to see the light at the end of the tunnel Maybe you
have reached the stage where you have to say STOP I want to get off!!!



This is what you have to do. Focus on exactly what you want and
ignore what you don’t want. Forget the million dollar programs
that promise Free Money with no impute. That’s dreamtime.
Concentrate on Reality! Choose one program or product, and then decide
how you are going to market it.



You may already have this knowledge, stored away in the numerous
reports and ezines gathering cyber dust on your system, but
here’s a quick synopsis of what is needed.



Take Paper and a Magnifying glass. If you hold the glass in the
same place between the paper and the sun soon you will have a raging
fire. But a moving class will not even make a scorch mark!



Open a Folder on your desk-top called “Working Folder”
and place in it only the product and marketing tools that you are
currently using. Keep it un-clutted and only add other tools as and
when required



Focus on your chosen advertising method, until you're "comfortable"
with it - and have sufficient experience with it. Only then should you
consider moving on to the next technique (trying to "master" and apply
too many techniques at once will only lead to more frustration!).




You may find that one or two advertising methods are enough to
supply you with all the traffic your business needs - if not, you can
continue mastering and applying the techniques of your choice
one-by-one until you've reached your desired level of traffic and
income.



The Internet is simply a World Wide Market place. You have to get
your information out there and show them the way to your store. You
need to focus on Quick Cash and Long Term Wealth Strategy



This is not the place to go into details on all the Internet
Marketing strategies that are available to you. There’s nothing
new in the above recommendations and I’m sure you have a
kaleidoscope of information on each subject. Go look for it, or else
use the net to acquire this information.



Or else check the July edition the wealthbuilder-Bulletinboad, or
among the back issues. I’m sure you will find some essential
Internet Marketing Tools there to help you



The point I am making is forget all the distractions and focus on
one product and the means to promote it to billions of potential
customers on the World Wide Web, and I promise you, like the
“Paper and Glass” theory….you will succeed




To Your Success








About The Author

Brian Worley :


Editor/Publisher :


wealthbulder Bulletinboard :


Reporting on the Latest Internet Marketing


Strategies and Wealthbuilding Opportunities :


editor@wb-bulletinboard.com :


http://www.wb-bulletinboard.com :


(703) 596 0328

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Saturday, August 18, 2007

Are You Receiving Your Daily Free Mortgage Marketing Lessons?.::. http://gmbiz.blogspot.com/


Did you know that you have access to a series of free marketing lessons
delivered to your postal mailbox and your email inbox every single day
of the year? That's right, every day you receive a wealth of valuable
marketing information that could improve your mortgage business
dramatically.



If you're like most people, you are ignoring this valuable learning
opportunity. In fact, you're probably throwing away your junk mail
immediately and deleting emails without even looking at what's being
offered and how it's offered.




As far as email goes...most of us sign up for mailing lists in order to
access information. We understand that the price for that information
is giving up an email address. The result is a series of subsequent
marketing emails from the person providing the goodies. When we get
those emails, we might read them or we might just delete them as we go
about our daily business.



Whether it's a direct mail piece or an electronic email delivered to
your inbox...what you should be doing is reading each of them very
carefully. No, I'm not saying that every product offer you receive
deserves your purchase via credit card! Far from it! What I'm arguing
is that each of those offers is a free object lesson in marketing.



Read them. Analyze them. What is the person sending them doing right?
Is the letter/flier or email a good one or a bad one? Is it effective
or does it turn you off? Does it get your attention? Does it make you
want to buy? Would it make others want to buy? What can you learn from
it?



Pay careful attention to the mailings from successful marketers who are
recognized as top performers in their fields. Learn from their direct
mail and emails. In many cases, major advertising agencies have put
these offers together at a tremendous cost.



I'm not suggesting that you read every piece of spam sent to you,
but you should pay close attention to the opt-in mailings you receive.
Even if you aren't interested in the product behind the mailing, the
text of that copy itself can be extremely valuable to you as a mortgage
professional and a marketer.



Everyday I receive over three hundred emails. Many of these are a
result of my opt-ins to subscriptions, newsletters, and email courses.
Some are just plain spam. I don't use any email filters because they
also inadvertently filter out the good emails I want to read. The
spammers will always win the battle with programmers that design our
email filters. Never do I miss an important email because it was placed
in a junk folder somewhere automatically.



I try to handle each email once. It is either deleted immediately
or, if it is a result of my opt-in and covers topics like Real Estate,
Mortgage and Finance, Internet Marketing, or Customer/Client stuff, I
do a speed read and save it using the sender's name as the folder name.
I don't save the emails in an Outlook folder...instead; I set up an
email folder on an external disc drive and save each in their own file.
If the email requires my action, it's flagged and left in the inbox
until completed. It's then saved and the original message deleted.



You'll be surprised how quickly you can review your junk mail and email
and benefit as a result. Subscribe to as much as you can and read them.
You'll learn how to better market your mortgage products, how to refine
your advertising copy, and much more. It's a completely free resource
that deserves better treatment than a quick trip to the trash can or
the delete key!








About The Author

Tom Domin is the author of "101 Ways to
Originate Mortgages" and publisher of "Tom's Mortgage Tips" a twice
monthly Mortgage Newsletter geared for Mortgage Professionals. Put your
mortgage career on the fast track and sign-up for FREE at http://www.MortgageMarketingToolKit.com/



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How To Market Your Business Through Email.::. http://gmbiz.blogspot.com/


Internet marketing can be a challenge to many internet marketing
business owners who want to do internet marketing in a legal and
appropriate way. Many spammers send out internet marketing through the
use of email mailings, but this type of internet marketing is not
considered legal unless the internet marketing audience has consented
to let you send internet marketing materials to them through email.



Because email is such a valuable tool in the internet marketing
world, those interested in internet marketing do not want to completely
throw away the idea of internet marketing through email. However, there
are some internet marketing safety precautions you should take if you
plan on utilizing email for internet marketing. This will help avoid
illegal internet marketing activity on your part and also annoyance on
the part of your internet marketing audience.



One internet marketing tool that can be used for internet marketing
through email is requiring a double confirmation of internet marketing
mailing list addresses. In other words, when you plan to use email
internet marketing, you allow anyone in your internet marketing
audience who is interested to sign up with their email address. A good
rule of thumb for internet marketing is to have these internet
marketing email addresses confirmed a second time by the intent
marketing audience. This assures you that your internet marketing
audience did indeed sign up for internet marketing emails that they are
interested in. It helps prevent illegal internet marketing spam emails
or internet marketing problems with your internet marketing audience
due to misunderstanding or mistakes.



There are also certain internet marketing words which should be
avoided if possible, when you are sending out internet marketing emails
to your internet marketing audience. For example, if your internet
marketing email contains the word “free” a certain number
of times, that internet marketing email may be dumped into the spam
folders of your internet marketing audience. Unfortunately, internet
marketing through email has changed drastically because of the
irresponsible and unethical practices of many internet marketing
techniques. However, there are still ways that internet marketing
through email can be effective and supported by your internet marketing
audience.








About The Author

Laurie Raphael operates a website promoting multiple streams of residual income. For online success, visit her site at: http://www.ProcessToSucceed.com




For free marketing products, visit: http://www.laurieraphaelgiveaway.com




Get your FREE newsletter with hundreds of Internet home business tips and tricks at: processtosucceed@getresponse.com

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Distributed by Hasan Shrek, independence blogger. Also run
online business ,matrix,internet marketing solution ,online store script .

Beside he is writing some others blogs for notebook computer ,computer training ,computer software andpersonal computer,Cyber Forest,internet weapon,talk about business ,business is my blood ,hasan's blog ,cyber business
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